our story

You care about your food – how it tastes, where it comes from and whether it’s natural. Doesn’t your best friend deserve the same? We know shopping for natural pet food can be a little overwhelming. That’s why we created Simply Nourish, to make natural simple.
In every recipe, our first ingredient is carefully sourced meat, poultry or fish to give your pet real protein. Then we add ingredients you’ll recognize, maybe even from your last trip to the farmer’s market: fruits, vegetables & whole grains. You won’t find artificial colors, flavors, preservatives or fillers at the farmer’s market and you won’t find them in our food.

Simply Nourish always offers wholesome, natural nutrition. We also offer choices. Grain Free helps provide sustained energy for pets with food sensitivities. Limited Ingredient Diet helps support healthy digestion for digestive, skin or coat issues. Finally, Source provides maximized levels of protein & fewer carbohydrates for strong, lean muscles. No matter what you choose, your pet will love the benefits of natural food. You’ll love that we made it simple.read more >